Elizabeth Arden Beautiful Color Eye Shadow, Sugar Cube

Elizabeth Arden established the American beauty industry a century ago when she opened the first red door salon on fifth avenue, new york in 1910. Elizabeth Arden’s fundamental belief was that beauty should not be a veneer of makeup, but an intelligent cooperation between science and nature in order to develop a woman’s finest natural assets. She lived by the mantra, to be beautiful is the birth right of every woman.